HARMONIZING WHISKEY
Wild Turkey's social media strategy centered around immersive campaigns, generating buzz for limited releases, and crafting captivating cocktails to invigorate the brand on the platform. Collaborating with talented local music artists across the Eastern U.S., our mission was to deliver unforgettable experiences to the regional music community, all in the spirit of the iconic bourbon distiller.
BOLD 101 NIGHTS
We collaborated with the non-profit Spaceflight Records in a celebration of artists who embody authenticity. Recognizing the profound impact of music on culture, our initiative started as local level but extended far beyond that.
In a commitment to empowering emerging artists, we provided these artists with our platform while also contributing to Spaceflight Records—a non-profit dedicated to offering expert support to musicians, empowering them to chart their unique course in the music industry. Join us in supporting genuine music, savoring authentic bourbon, and finding inspiration in the journey of artists forging their own path.
social is about trends
When Rihanna dropped the bombshell that she'd be lighting up the 2023 Super Bowl stage, social media exploded. Her mystifying picture featuring her recognizable Henna hand tattoo, clutching an official NFL football had everyone buzzing. And for brands on social, it was like catching the winning touchdown pass.